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    Archive for the ‘Healthy Communities’ Category

    Detroit – Taking Responsibility For Improved Health And Sustainability

    The City of Detroit, once the shining example of industrialization, now struggles with urban decay, crime, rampant unemployment, and general devastation. But, through the efforts of responsible residents who have taken on the challenge to restore their city, a mild transformation is taking place that is helping to create a healthy community that can serve as a model for others. » » » »

    Social Responsibility Campaign Helps Create a Healthy National Capitol

    For those of us who live in the Washington D.C. area, we’ve been delighted to see the social responsibility campaign underway to reduce litter and generate funds to clean up the Anacostia River, a tributary into the Potomac River. The Healthy Living campaign has been heavily promoted in the city’s Metro rapid transit stations with an abundance of colorful placards and social responsibility messages. » » » »

    Starbucks – A Conundrum in Socially Responsible Marketing

    It can’t be easy being in the brand marketing department at Starbucks. As a business that built itself on being a socially responsible company, with an equal emphasis on healthy people, healthy planet and healthy profits, their socially responsible marketing strategy success has also created a mountain of daily waste, of which they don’t currently have a solution. » » » »

    Denver – A Model Healthy Community for Responsible Sustainability

    As I travel around the planet, I pay close attention to see if local communities are embracing responsible sustainability and, if so, what evidence there is to see to what degree and widespread these communities are deploying sustainable practices. Many cities seem to put a positive spin on their commitment to responsible sustainability with little apparent demonstration beyond a few talking points. Denver, Colorado is clearly at the other end of the spectrum. No surprise that the quality of life in the area is amongst the highest in the U.S. » » » »