There’s more healthy living news to report, and further evidence of the growing health consciousness in America. And it greatly impacts the future of Better-For-You brands.
In their recently released 2011 International Food Information Council Foundation Foods for Health Survey, maintaining health and reducing risk of disease is at the forefront of many people’s minds as they age. The research shows that Americans cite cardiovascular disease (46 percent), weight (32 percent) and cancer (22 percent) as their top health concerns. In addition, almost one in five Americans (19 percent) cite healthy aging as a top health living concern. » » » »